FOR WOMEN WHO WANT TO LEAD DIFFERENTLY | FOR WOMEN WHO WANT TO LEAD DIFFERENTLY | FOR WOMEN WHO WANT TO LEAD DIFFERENTLY | FOR WOMEN WHO WANT TO LEAD DIFFERENTLY | FOR WOMEN WHO WANT TO LEAD DIFFERENTLY | FOR WOMEN WHO WANT TO LEAD DIFFERENTLY | FOR WOMEN WHO WANT TO LEAD DIFFERENTLY | FOR WOMEN WHO WANT TO LEAD DIFFERENTLY | FOR WOMEN WHO WANT TO LEAD DIFFERENTLY | FOR WOMEN WHO WANT TO LEAD DIFFERENTLY | FOR WOMEN WHO WANT TO LEAD DIFFERENTLY | FOR WOMEN WHO WANT TO LEAD DIFFERENTLY | FOR WOMEN WHO WANT TO LEAD DIFFERENTLY | FOR WOMEN WHO WANT TO LEAD DIFFERENTLY | FOR WOMEN WHO WANT TO LEAD DIFFERENTLY | FOR WOMEN WHO WANT TO LEAD DIFFERENTLY | FOR WOMEN WHO WANT TO LEAD DIFFERENTLY |
Leadership Got Beige
We’ve been told for so long now what “good leadership” looks like. A list of characteristics, skills and experiences.
Like leadership is something you do - not who you are.
I define a leader as someone whose presence has impact. That is it.
And THAT comes in many different shapes and forms. In colour.
We’ve been told to “lead like this” - resulting in us conforming, chameleon-ing and becoming cookie cutter leaders with no soul.
Right now, we’re losing the battle to beige leadership. The kind of leadership that plays it safe, stays in the lines and forgets the human at the heart of it all.
The world doesn’t need more polished performers. It needs women who are willing to lead as their full, flawed, brilliant selves.
So when I say The LeadHERship Project™ is for women who want to lead differently... I mean women who are done performing and ready to show up embodied.
Women who are ready to lead with both fire and feeling. Soft and strong. Real and raw. Women who won’t fit the mould - because they’re here to break it.
Differently means human. Present. Powerfully - unmistakably YOU.
There is a ripple effect.
When a woman leads her way.
Ever paused before a meeting and thought “Who do I need to be in this room?”
Ever borrowed someone else’s tone to deliver tough feedback?
Ever spoken up once, only to shrink back after being dismissed?
That’s what happens when we’re taught to perform leadership instead of embodying it. But when a woman leads from her power - not a script? The whole room feels it.
She shows up clear, calm and compelling.
She leads with presence, not pretense.
She speaks with strength AND humanity - and people listen.
She holds boundaries and builds trust.
She brings the kind of energy that makes culture better just by being in it.
This is leadership that doesn’t just look good on paper. It moves things forward. It energises teams. It sparks better conversations, braver decisions, stronger results.
Because when a woman stops performing and starts leading as herself - everyone around her rises too. That’s the return. That’s the ripple. That’s what leading differently delivers.
THE EXPERIENCE
This experience unfolds in six transformative parts - one focus per month.
These aren’t your typical leadership topics. Because you’re not a typical leader.
These are the conversations, tools and experiences that help you stand taller in your truth, lead louder and show up as your fully unleashed self.
It’s leadership, but on your terms - powerful, real and unapologetically you.
↓ Here's WHAT WE WORK THROUGH:
PART ONE: GROUNDED
Who you are is how you lead - and that's what makes your leadership style unique.
We begin by stripping things back to what truly matters: you. In this module, you’ll anchor into your leadership identity - your values, strengths, purpose, and the inner compass that guides how you show up. Because without clarity on who you are, it’s too easy to lead from obligation or performance + the extra time and energy wasted pretending to be someone else!
We’ll cover:
- Identifying and anchoring into your core values (understanding how these influence your thoughts, behaviours & actions)
- Uncovering your unique leadership strengths through a Clifton Strengths Top 5 Assessment Report
- Understanding what it truly means to be a purpose-led leader
- Self-reflection tools to get out of autopilot and into aligned action
PART TWO: CONNECT
Relational intelligence & the language of others.
Leadership doesn’t happen in isolation - and communication is everything. This module focuses on building relational intelligence through the DiSC® framework and practical strategies to adapt your leadership based on the people around you. It’s about leading people better by understanding how they tick - and of course, how you do too!
We’ll cover:
- Introduction to DiSC® behavioural styles and profiles (you’ll receive a full personalised Workplace Manager profile)
- Reading the room: social awareness and adaptive leadership
- Navigating tension and difficult conversations with empathy
- Building inclusive, high-trust, high-respect environments
PART THREE: SPEAK
Own your voice. Deliver with impact.
You’ve got something to say - this module helps you say it powerfully. Whether you’re speaking in a meeting, on a stage, or one-on-one, this module gives you the tools to craft compelling messages and deliver them with clarity, presence, and impact. Plus, the mindset to do so (approximately 75% of people experience some level of fear or anxiety when it comes to public speaking!).
We’ll cover:
- Understanding your communication style and voice to enhance your natural presence
- Crafting powerful narratives and storytelling techniques
- Confidence-building tools for speaking under pressure
- Presentation presence, delivery and pacing strategies
PART FOUR: STEADY
Regulate your energy. Strengthen your mindset.
This is your inner game. Because leadership is demanding, and you need tools that support your nervous system, mindset, and overall capacity. This module is your toolkit for calm, resilience, and confidence - even when things feel shaky.
We’ll cover:
- Energy management techniques to avoid burnout and stay grounded
- Understanding and navigating things like pesky imposter complex and self-doubt
- Somatic strategies for nervous system regulation
- Building psychological flexibility and mental stamina
PART FIVE: PERMISSION
Leading from self-trust, vulnerability and personal truth.
Inspired by Kemi Nekvapil’s book POWER and Brené Brown’s book Dare to Lead™, this module is an invitation to lead from within - not from performance, people-pleasing or protection. It’s about reclaiming your voice, setting boundaries, and building the kind of leadership rooted in truth, trust, and full permission.
We’ll cover:
- We'll take a look at where you are giving your power away and where you can step even more into it
- Building and restoring trust without having to ask people to "trust you"
- Letting go of old protections and choosing vulnerability with intention
- Personal boundaries, inner authority and embodied confidence
part six: embody
Turn knowing into being. This is the full-circle moment.
Everything we’ve explored over the six months together - now lived, embodied, and integrated. You’ll take your insights and turn them into real-world aligned action, closing the gap between theory and transformation. Because let’s be honest, six months is a long time and it’ll be important for us to go back and reflect.
We’ll cover:
- Integration rituals + reflection practices
- Embodiment work to anchor sustainable leadership habits
- Designing your leadership legacy + roadmap for the next evolution
- How to keep the momentum going beyond the container
The Inclusions + Investment
This is a six-part experience - one bold focus per month, for six months, designed to build momentum, deepen impact and shift how you lead for good.
Each month you'll get:
A live 90-minute masterclass + connection call where we dig deep, get real and spark those ‘hell yes’ moments. Recordings made available.
The month’s content drops ahead of the next, so you can’t rush ahead - no FOMO, just full presence. (Yes, I see you, overachievers - this was born out of how I used to operate!)
All content is self-paced to fit your busy, brilliant life - growth that meets you where you are.
The investment is $1,597 + GST per person (this includes your full DiSC Management Profile + the Clifton Strengths Assessment Top 5 Report).
You'll also get:
Access to me - your leadership coach and sparkly disruptor - through our monthly live calls and check-ins in the portal
A private, fierce community portal - your safe, supportive space to connect, celebrate wins, ask questions and rise with women who get it
A full management DiSC profile - so you understand how you lead and collaborate with confidence and ease
A CliftonStrengths Top 5 Assessment report - because knowing your superpowers changes everything.
Downloadable learning journals + workbooks for every module - designed to deepen your reflection and fuel your forward motion (and to keep beyond the experience ending!)
Lifetime access to all course materials - come back anytime. Your leadership evolves, and so does the program (community portal will not remain open post the end of the experience though).
A pretty certificate upon completion because hey, we all like something nice to hang on our walls right?!
ALL THE DETAILS YOU NEED
NEXT ROUND INFO
This is NOT a marketing tactic - spots are limited. Why? Because intimacy matters. I cap enrolment so every woman inside gets the time, energy, and attention she deserves. This isn’t a passive, scroll-when-you-can program - it’s an immersive experience, and I’m in it with you. If you’re an organisation enrolling leaders, you’re absolutely welcome to enrol multiple women per round. The cap isn’t one-per-org - it’s to protect the vibe, not limit the impact
Learning periods are indicative - they give you a clear rhythm to expect, without locking us into rigid timelines a year in advance. Call dates (especially those further in the future) will be confirmed as we get closer, so we can plan around real life and honour that we’re human
All calls are recorded if you can’t make it live and we absolutely consider public holidays, school breaks and natural pause points (like a breather over Christmas/New Year) when scheduling where possible and relevant to do so. This isn’t about more hustle - it’s about sustainable, soulful leadership that works with your life, not against it. Mine included
Please Note: with WINTER '25 underway and SUMMER '26 scheduled to kick off 23 January, the following round will be announced towards the end of 2025/beginning of 2026
QUESTIONS?
THE FAQ'S
Hopefully these answer them! If not, never fear, every question is welcomed and you can find me at [email protected] or complete the contact form.
How long is the program?
Six months of full-spectrum leadership magic - one powerful focus per month, plus community, tools, and coaching all the way through.
When does it start?
Next round "SUMMER '26" kicks off 23 January 2026 - are you in? If not, reach out to join the waitlist (multiple run per annum).
How much does it cost?
$1,597 + GST. Yup, that includes the full six-month experience plus your DiSC profile + CliftonStrengths report.
Is it live or self-paced?
Both! Each month includes a live masterclass + connection call (recorded if you can't make it), and your core content is self-paced so you can move through it in real life (not rush mode).
How much time do I need to commit?
Around 4/5 hours a month (plus 90 minute live call) is plenty to show up, absorb, and integrate. This is designed to fit your life, not take it over.
Will I get access to Sarah?
100%. You’ll have me live once a month on our call and in the portal in-between.
Can organisations enrol multiple leaders?
Absolutely. There’s no cap per org - you’re welcome to enrol multiple women into the same round.
Why is it just for women?
Because I believe in creating spaces where women lead without shrinking, shape-shifting, or translating themselves. We need more leadership that looks and feels like us. To be clear - this is for women and those that identify as a woman. Diversity and inclusion is VERY important to me.
How do I enrol?
Easy. Just hit any button on this page that says “lock in a spot” or "join next round" etc. You’ll be taken to a quick enquiry form - fill it out for yourself, or on someone’s behalf if you’re enrolling as an organisation.Once submitted, I’ll personally review it and send through your invoice to lock in your place. As soon as payment lands, you’re officially in. More info (and hype) will land in your inbox closer to kick-off - but trust me, it’s worth the wait.
This space is for everyone.
Diversity and inclusion aren’t just buzzwords here - they’re a non-negotiable.
People of all races, genders, sexualities, abilities and identities are not only welcomed in this space - they’re deeply valued.
Creating a space where all humans feel safe, seen and respected is at the heart of what I do.
You can read my full commitment to inclusion, equity and belonging below.
The work of with Sarah Townsend is conducted at its core on Bunurong Country. I acknowledge the Bunurong people as the Traditional Custodians of this land and waters. I pay my respects to Elders past, present, and emerging and recognise their continuing connection to land, culture, and community.